Yesterday, my princesses were occupying themselves by playing with fire! Now bearing in mind that they are home educated, I love them to have new experiences but I am not sure about the play with fire so I had to call a halt on that particular experiment quickly.
Now, to play with fire when you are young is pretty exciting so I know why they were interested. And you know what, deep down they knew I would come and put a halt to it before it got too dangerous.
What happens when a business owner chooses to play with fire with their prices? Let’s see…
Pricing your products, services wrong is a bit like playing with fire. The problem, of course, is that no one is going to come and rescue you.
You will just be left to your own devices to learn all about it the hard way.
Play With Fire in Your Pricing And You Discover The Hard Way
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You have a few clients/customers who take advantage of you
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You have innumerable complaints from people who are getting practically everything for free and yet, expect sooo much for their almost non-existent money.
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You are run ragged trying to keep this business going and the numbers show that you are practically subsidising the whole operation
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Before too long, you get fed up of it, you start to resent the people you originally wanted to serve and …
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You may decide to give it up – After all, how long can you pretend to be in business before you decide it would be easier to be in a job or doing nothing?
Is there another way?
Yes, of course there is and surely it is time to learn about it so you can turn your business around?
The hidden thing you must realise is that the prices you sell your stuff at does not just affect your bottomline, it also affects how much freedom you actually create in your life, it affects how much time you can give your family as you must work harder for less reward.
The other thing is that if you are competing mostly on price, then how low can you go? Because it is only a matter of time before someone else comes in cheaper than you and all those customers you struggled to find walk away to the next likely contender. No loyalty, no nothing.
So, how can you change this?
On April 28th, 2014 at 1330pm UK Time, I am inviting you to a live online training called
I set My Prices Confidently
In this Mi Business Coaching Webinar, You will learn
- How to stop giving away profit due to pricing based on your ego or fear.
- How to position your business using price to attract your ideal customers
- How to get people to expect to pay more
- Why giving it all away for free is undermining you and your business
- How getting the price right increases your chances of making a sale
This is part of the monthly £1 series of Business Building & Leadership webinars held by Mi Business Coaching. As long as you purchase a copy before the live event, you get it for the super-amazing price of £1 as an introduction into the MiB World. After that, the price goes up to its normal price of £10 which is still pretty amazing for the quality of content you receive in this training.
Take Action Now and Claim your Spot – You will receive the recordings whether you attend or not so it is definitely worth getting it at this price before it goes up in price.
